Creating a new retail experience for MAILLE
Project for: Unilever
I worked together with a multidisciplinary design team inside the Unilever R&D Center. The task was to develop feasible products, unique shop experience and innovative strategy for MAILLE, a luxury brand of Unilever. The project consisted of extensive research conducted in Paris and Dijon, France, co-creation, conceptualization and embodiment of the innovation. Besides, a set of design toolkit was created for MAILLE.
The final product (MustArt) cannot be showcased here, as it is confidential and being processed for possible patenting.
Team project and my main tasks :
Concept design// User research // Co-creation